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23rd April 2010
B2B content marketing has changed, especially with the advent of social media. Last week I talked about the first two of six new rules of thought leadership marketing. These rules are primarily abou...
Read more:
The New Rules of Thought Leadership Marketing (Part 2)
Posted in: Social Media | | Comments Off
14th April 2010
Social media is a tremendous environment for B2B companies to establish competitive advantage through compelling thought leadership. In a social environment, thought leadership allows companie...
Read more from the original source:
Thought Leadership – A New Social Currency
Posted in: Social Media | | Comments Off