16th April 2010

How do you persuade people to pay for something they’re used to getting for free? This is the problem faced by many service providers in the internet world, with both Twitter and Times Online trying...

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What Twitter and Rupert Murdoch Can Teach You about Marketing

22nd March 2010

There is a fundamental problem among social media experts today. Some people have argued that the problem lies with people who are rushing to call themselves an expert without having the necessary exp...

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The 9 Types Of "Social Media Experts" - Which One Are You?