The big news dominating blog and news headlines this week came from Facebook's f8 conference which announced the Open Graph and Social Plugins (among other exciting things). We've had several calls...

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Top 25 Posts About Facebook f8 Open Graph & Social Plugins

Our sixth post from the social media monitoring review 2010 series will look at the issue of data latency. While most tools prioritise key websites to ensure the fastest possible upload of co...

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Which social media monitoring tool has the most up-to-date results?

A frequently asked question in my social media boot camps is whether or not organizations should tweet from a branded Twitter account with their logo as the profile picture, or just have employee...

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Twitter Strategy: Branded vs. Individual Twitter Accounts

By now, everyone agrees there’s great value to be drawn from the social-media dataset. But how do we define and categorize that value? This chart places marketing and PR activities along two axes: f...

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Analytics: The Key to ROI from Social Media

Can social media suck you into believing you know everything? Absolutely.   I call this phenomenon the Social Media Cone of Silence … and it could be deadly for you and your business. ...

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Beware the Social Media ‘Cone of Silence’

I was worried that all this social media transparency would bring down helpful PR tactics in media relations. Among those tactics, speaking on deep background so as not to be quoted or even describe...

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PR Pros: Does Speaking On Background Work?

Ning is removing free community support for their social networks, and cutting staff from 167 to 98, CNET reports. The company had the story leaked from an internal memo, but as of 10am EST nothi...

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Ning Removes Free Community Support, Fumbles Over PR Communications Strategy

I am growing weary of all this social media silly talk about trust and friendship as it applies to professional collaboration online. I have online “friends” in my knitting community and my travel com...

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You May Not Be My Online Friend -- But You Influence Me

Why Marketing is Going Social First As of now, the marketing function has been the first to enter into the social media sphere. As the business function charged with communicating between brand and...

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Using Inbound Marketing & Social Media to Execute Corporate Strategy

There's always a lot going on in the social search space. I've scoured my favorite tweets from this week to present you with 5 news items or blog posts that I wouldn't want you to miss: 1. Sea...

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5 Social Search Stories You Need To Read This Week

Since last month’s post on the Top 10 Social Networking sites for February, it’s interesting to see Facebook now has over 50% market share and YouTube has now taken over Myspace as the second most p...

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Top 10 Social Networking Websites: March 2010 Statistics

We’ve been talking quite a bit about social CRM lately as I’m gearing up to present at the New Communications Forum in a few weeks.  I’ve really received some killer feedback on the Social CRM Proce...

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Company Outputs vs Customer Expectations in Social CRM

This week has been rife with examples of organizations that have had a rough go in the media. The week began with the social media storm surrounding GreenPeace, Sinar Mas and Nestle, playing ...

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Crisis Media Preparation – 6 Crucial Rules

Over the weekend, the social media landscape was dominated by discussions about how social media monitoring needs to have people involved in the process to be effective and successful. Jason Falls h...

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Social Media Monitoring: A Beautiful Marriage Between Man & Machine

It’s interesting that those in the social media industry believe everything that’s occurring with respect to social media is new. As I look back to direct marketing, database marketing, networking a...

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The New Media Manifesto