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Are you kidding yourself that Social Media is working in your business?

21st February 2011

Philip Calvert is a professional speaker on Social Media and the Founder of IFA Life - the social networking site for financial planners, IFAs and professional financial advisers.

Original post:
Are you kidding yourself that Social Media is working in your business?

Post tags: b2b, engagement, Media 2.0, Social Media, Social Networks, social strategy, trends, Twitter, twitter strategy, yes

Building a Social Media Framework

07th December 2010

Question:

Post tags: ecosystem, personal-branding, Social Media, Social Networks, social strategy, socialmedia

Don’t Let Strategy Be An Excuse

26th April 2010

Marketer extraordinaire Lee Odden sent me an email the other day asking my opinion on the question – Does social strategy need to come before tactics? It was an appeal that went out to any number of...

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Don’t Let Strategy Be An Excuse

Post tags: come-before, odden, opinion, other-day, question, Social Media, social strategy, Strategy, the-question, went-out

Social Media =Organizational Change!

24th February 2010

Online communities are not neutral.  They fundamentally change the nature and way a company does business.  All too often, an organization creates a social strategy and thinks nothing will be altered ...

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Social Media =Organizational Change!

Post tags: change-the-nature, Getting Started, nature, Policy & Guidelines, Social Customer, social strategy, Strategy, too-often