For many people, social networking has reached the end of its road. Yes, sites like Facebook and Twitter are wildly successful, and they provide a great platform for people to communicate, play game...

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Making social networks less virtual

During one of the roughest economic patches we've seen since the Great Depression, the business world saw a huge increase in the use of social networking for marketing purposes. Even now that we are c...

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How the Recession Sparked Social Media

Since last month’s post on the Top 10 Social Networking sites for February, it’s interesting to see Facebook now has over 50% market share and YouTube has now taken over Myspace as the second most p...

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Top 10 Social Networking Websites: March 2010 Statistics

Whether you decide to engage in social networking as a marketing strategy or not, Twitter has become a powerful tool to search and monitor your brand, your competitors, and for lead generation.  Be...

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36 Twitter Resources: Advanced Twitter Search for Business

Due to the growth of social networking and micro-blogging sites the survival of e-mail marketing has been questioned for quite a few times in the past year.The recent researches by eMarketer and Stron...

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Generation Y says “Yes” to the Convergence of Email and Social Media

So this whole “social networking” thing really isn’t a new concept. Almost all companies are using (or making some sort of attempt to use) web 2.0 tools to more cost effectively boost sales. There...

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Social Media Isn't For Everyone

Six years ago I had the opportunity to work on an ambitious social project that set out to socialize the living room. Keep in mind, this was before the popularization of social networking as it ex...

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The Future of Broadcast Media is Social

J.J. McCorvey writes in “How to Use Social Networking Sites to Drive Business,” Inc. Magazine January 25, 2010 issue, “Marketing through social networks isn’t as much about selling your product, a...

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Tips for Engaging Your Social Network Followers

My former employer, the BBC, has issued new guidelines for the official use of third party social networking and micro-blogging services. The new guidelines should not be confused with the guidelines ...

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Review of the BBC's New Social Networking Guidelines