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09th April 2010
SES magazine featured an interesting article which reveals a rather shocking statistic for many conventional brand managers. According to MarketingVox and Nielsen BuzzMetrics, “More than 25 percent ...
Read the original here:
Brand Managers: Think You're in Control? Think Again.
09th March 2010
The other day I posted about Nielsen’s stats showing that the over 25s (and over 35s in particular) are the most active on mobile social networks, as opposed to teens. The other giant metrics f...
Go here to see the original:
Facebook, Twitter use takes off on mobiles
03rd March 2010
demographics of social media use on mobile devices Nielsen posted these mobile social stats from December 2009 about the gender differences when accessing social networks via mobile devices. You...
The rest is here:
Women use social mobile more than men