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Recent Comments
26th April 2010
Foursquare recently saw its 1 millionth user and is still growing at an exponential rate. Even the Wall Street Journal is cashing in. Now is the perfect time for local businesses to claim their …
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Small businesses need to claim their spot on Foursquare
26th April 2010
I recently called for businesses to broaden their perspective of Social Media from an experimental stage of acting and reacting, to one of learning and leading through intelligence, participation,…
Originally posted here:
The Future of Marketing Starts with Publishing Part 1
26th April 2010
Social media sites like FaceBook and Twitter are revolutionizing the way companies market their products and services— or, at least, that’s what the internet marketing consultants, evangelists, guru…
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Social Media for Demand Generation: Silver Bullet or Snake Oil?
25th April 2010
“When dealing with people, remember you are not dealing with creatures of logic, but creatures of emotion.” – Dale Carnegie. When you close a deal, what’s your next step? When you sign the contract…
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The Relationship Behind the Sale
24th April 2010
B2B companies, especially those that are not web-based businesses, tend to be late adopters of social media. This has been my personal experience, as Firetide’s social media efforts started less tha…
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Practical Social Media Measurement for B2B