Many of my peers in the industry will tell you about the importance of using Twitter in your business.  This is a true statement, however I look at tweeting in a very different way compared to what ...

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What you are tweeting about?

What’s Up With The Industry? It’s interesting times in the advertising industry. If ever the industry was having an identity crisis, it’s now. Digital specialists tend to think anyone who can’t wri...

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Advertising in the Digital Future: What’s the Idea?