Two seemingly evergreen threads have converged in my mind: First, is social media measurable? And second, the notion that soon, there will be no use for social media directors (or managers or coordi…

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Chaos is not a strategy

Following up to my earlier post about validating keyword research using social media websites. You can use tools for discovering keyword density to determine additional content keywords used by memb…

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Tools For Validating Keyword Research In Social Media

Earlier this week, Social Media Today published two brief posts about a controversy surrounding charitable campaigns initiated by Zynga, maker of the popular Farmville game.   The controversy originat…

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A Clarification from Social Media Today: Zynga, Farmville, and Charitable Giving

I recently wrote about Alex Payne, a developer for Twitter, who posted a tweet that caused a lot of contention among the Twitter developer community. Think Before You Tweet: The Do Not Tweet List. …

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Don’t Overreact to Your Social Media Mistakes

With the U.S. military recently allowing soldiers to use social media, news of the Israeli military ditching a mission apparently due to a soldier’s indiscretion on Facebook, the question comes up o…

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Does Social Media Compromise Military Operations?